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‘Internet Invitational’ produces jaw-dropping villain — and millions of views

The ‘Internet Invitational’ Created a Monster-And Millions of Viewers Can’t Look Away

LIV golfers given qualification path to The Open: LIV golfers have been given a formal qualification path to The Open, offering breakaway tour players direct routes into the major and rekindling debate over their place in golf’s elite events.

‘Internet Invitational’ produces jaw-dropping villain – and millions of views: The ‘Internet Invitational’ spawned a viral antagonist whose outrageous antics drew millions of views, fueling debate over online spectacle, creator responsibility and the blurred line between entertainment and real-world harm.

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YouTube Stars Good Good Golf Make History as First Creator Brand to Sponsor PGA Tour Event

YouTube Stars Good Good Golf Make History as First Creator Brand to Sponsor PGA Tour Event

The R&A has unveiled a new qualification pathway that allows LIV Golf players to earn spots in The Open – a formal route into major championship contention arriving amid ongoing tour tensions.

Meanwhile, YouTube collective Good Good Golf will sponsor a new PGA Tour event, a landmark move that highlights the rising influence of creator-led brands and the growing commercial power of online golf content in the traditional pro game

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