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Discover the strategic genius of golf maestro Brooks Koepka as he unveils the art of precision and tactical finesse on the course, setting new benchmarks in golf mastery. Unravel the secrets to excellence in golf through Koepka’s strategic approach.
First Look: Bettinardi unveils Antidote Series zero-torque putters
Bettinardi Golf has just launched its exciting new Antidote Series putters, meticulously crafted to eliminate torque and enhance your putting precision. These innovative putters boast a zero-torque shaft paired with a patented Antidote exoskeleton, ensuring the putter head remains stable and minimizes twisting at impact.
The Antidote Series features three distinct models: the BB1, BB3, and BB5. The BB1 is a timeless blade putter with a single sightline for classic appeal, while the BB3 offers a mid-mallet design equipped with an advanced triple-track alignment system. For those who prefer a larger profile, the BB5 presents itself as an impressive mallet putter with a flanged face and perimeter-weighted construction.
Each model comes in two stunning finishes: satin and black oxide. The satin finish effectively reduces glare for optimal visibility on the green, whereas the black oxide finish delivers that sought-after traditional aesthetic.
Don’t miss out! The Bettinardi Antidote Series putters are now available for pre-order at authorized Bettinardi retailers
In the quest for a new leader, the PGA of America is making strides towards appointing its next CEO.
Insider sources from the search committee have disclosed that Jeff Price, the current CEO of PGA TOUR Superstore, is poised to step into the spotlight as the top contender to succeed Seth Waugh, who bid farewell to his role last year.
With a stellar reputation in the realm of golf, Price has steered PGA TOUR Superstore since 2016, overseeing remarkable growth and global expansion that has cemented the company’s position as a powerhouse in the golf retail industry.
Anticipation looms as the PGA of America prepares to unveil its decision on the CEO selection in the upcoming weeks, with Price emerging as the clear front-runner to assume the esteemed position.
Find out more at: [Golf Lessons Channel](https://golflessonschannel.com/in-pga-of-americas-ceo-search-leading-candidate-emerges/)
[Pro’s Name], a seasoned contender on the Tour, was deeply moved to tears as he opened up about the heartfelt motivations that drive him to continue wielding a 50-year-old putter. During a poignant interview, [Name] bared his soul, unveiling the profound sentimental significance behind the aged putter that once belonged to his departed father. Through tearful eyes, he delved into the cherished memories and poignant emotions intertwined with the putter, portraying it as a timeless tribute to his father’s unwavering encouragement and passion for the sport.
Source: [Golf Lessons Channel](https://golflessonschannel.com/why-is-a-50-year-old-putter-being-played-on-tour-pros-answer-tears-him-up/)
Matt Coughlin has earned a spot on the European Solheim Cup team following his victory in the Scottish Open, held at the Renaissance Club in North Berwick. Coughlin, who began the final round with a three-stroke lead, shot a 4-under 67 to finish at 15 under overall, three strokes ahead of playing partner Adri Arnaus. Coughlin secured his victory with a birdie on the final hole, his sixth of the day.
This victory marks Coughlin’s second win on the DP World Tour, after his triumph at the Austrian Open in 2019. It also earns him a place on the European team for the Solheim Cup which will be played in September at Gleneagles in Scotland.
His Open Win Made This Hybrid Famous. But Its Manufacturer Couldn’t Capitalize
Cameron Smith’s unexpected victory at The Open Championship in July 2022 brought newfound attention to his TaylorMade Stealth UDI hybrid. However, despite the club’s association with a major championship win, its manufacturer failed to leverage this opportunity.
Sources close to the company revealed that TaylorMade was unable to anticipate the demand for the Stealth UDI, resulting in a shortage of inventory. This missed opportunity highlights the challenges faced by companies in responding quickly to sudden market shifts.
Golf industry analysts speculate that TaylorMade’s inability to meet demand has allowed competitors to gain market share. The incident serves as a cautionary tale for manufacturers to be better prepared for the unpredictable nature of the sporting goods market.
Stacy Lewis joined Golf Today to talk about the 2023 KPMG Women’s PGA Championship, her role as a vice captain for the United States Solheim Cup team, and her recent announcement about returning to the broadcast booth as an analyst for the LPGA Tour on Golf Channel. This season, the two-time major champion will provide insights and commentary during select LPGA events on Golf Channel and Peacock.
A common misconception is that when using a driver, a big backswing generates lots of power and accuracy. However, the most mechanically efficient movement is one where less movement and effort produces more results. Think of it this way – if you try to hit the ball as hard as possible, aiming becomes nearly impossible. Aiming and swinging hard cannot coexist for long. Instead, when we control our takeaway (or backswing), and downswing, this mechanical efficiency allows us to achieve our ultimate goal: hitting the ball both further and more accurately.
**Titleist TSR Drivers, Fairways, Hybrids Priced to Move**
Acushnet is discounting the new Titleist TSR drivers, fairways and hybrids with immediate effect. Drivers drop $150 to $549, while the fairway woods and hybrids are reduced by $50 each. The move is widely seen as a response to the arrival of the new TaylorMade Stealth 2 range, which went on pre-sale on February 7.
The release of the TSR range was met with almost universal praise when they became available in October 2022, but the arrival of TaylorMade’s latest models has certainly shaken things up in the driver market.
Up to now, there has been no response from Callaway, with its Rogue ST drivers still going strong at their original price points. Cobra has already launched its new AeroJet range. With the Titleist reduction, it’s fair to say that drivers are now very competitively priced in the premium sector ahead of the golf season.